ChineseContent Marketing
BRINGING APPEALING STORIES TO THE HEART OF YOUR BUSINESS
In order to enter and penetrate the Chinese market, it’s an absolute necessity to build a vibrant content marketing strategy to connect with consumers. A successful content marketing strategy provides relevant content to consumers based on market research, performance data, and well-crafted storytelling. By looking at the entire process, we are able to craft content that evokes a positive emotion that leads to quality results.
Content & Consumer Insights
Content marketing requires an in-depth understanding of your customers and what gets them excited. This includes insights into demographics, behavior patterns, and motivations. We use this information to guide content ideation and production.
- Website Content Audit
- Consumer Insight Analysis
- Content Strategy
Content Development & Creation
We apply our cultural knowledge to produce, organize, distribute and intensify your content, growing your audience and boosting SEO at the same time.
- Brand Adaptation
- Content Scale & Depth
- Content Localization
- Keyword Development Solution
Content Promotion
A truly effective content marketing campaign demands various types of content to reach your target audience. We craft a wide range of content tailored for specific platforms like WeChat and Weibo to ensure there aren’t any missing gaps.
- Platform Selection
- Content Optimization
- Promotion & Advertisement
- Reporting & Analytics
