ranking Archive

David Henriques

Baidu search optimization is an all-important marketing strategy for brands trying to attract customers, drive website traffic, and grow their business in the Chinese market. But search optimization can be a strenuous task to handle if you don’t know how to differentiate between Baidu SEM and Baidu SEO. To be truly successful with Baidu marketing, you’ll need to understand search optimization and know when to use SEM or SEO to have the most effective campaign.…

David Henriques

The New Year is upon us and moving forward at full speed. If you’ve got plans to increase sales in China through website traffic, then a better understanding of the world’s second largest search engine should be on the top of your priority list.

If you’re not already familiar with Baidu, now’s the time to get better acquainted.…