Baidu Zhanzhang is celebrating its 2 years of existence!
On September 18th 2013, Baidu announced a new update of Baidu Zhanzhang. It is dedicated to improving the user experience – while Baidu says it is to lead the generation of search engines to an interactive one.
It is always annoying when an other company’s ads is above yours – especially if your customer is searching for one of your product or service.
It’s based on this analysis that Baidu imagined Brand Zone(百度品牌专区). Basically it is a promise of being in the first position in the results page.
Basic functions of Baidu Brand ad
Generally, there is no picture on SERP – search engine result page.
Baidu PPC is the most powerful online marketing tool in terms of getting business fast in a short period. If you have the right campaign and well-planed marketing analysis and strategy for Baidu PPC, it can help your business grow in a way you can’t imagine.
Baidu PPC is very similar to Google AdWords.