Since its creation in 2008, Sekkei Studio focus on making beautiful websites and preparing cost-efficient digital strategies for its clients. A few years ago, company CEO were questioning themselves about the benefits of pushing their business online. Nowadays, every kind of entrepreneurs throughout the world could not event think about opening a trading business or a service company without a dedicated web-domain and an official twitter account.
The recent purchase of the Oculus Rift by Facebook put the immersive technologies in the forefront of the news. This post will help you understand what exactly is the augmented reality and what is at stakes with this kind of technology.
What is augmented reality?
A reality-augmented system is a system that enables the superposition of a 3D or 2D virtual model to the perception we naturally have of reality, in real time.