Web & Mobile Archive

David Henriques
Digital Content Marketing banner

China has a multifaceted digital economy that everyone seems to want a chunk of. With over 1.4 billion people and China’s surging strength in digital innovation, there’s a good chance that your target market is here. But, entering the market alone doesn’t make it just start showering money for your business. For your business to get a hold of the market share, you need to at least come in prepared with a well thought out, Digital content marketing strategy.…

David Henriques

China is already more digitized than many spectators realize with one of the most active digital-investment and start-up ecosystems in the world. “Ecosystem” is a word that gets thrown around a lot in the tech industry, but this buzzword actually deserves a lot of attention. The digital tech rise in China has appeared to grow from overnight but far from inexplicable.…

David Henriques
mobile-gaming-marketing

Across mobile and PC games, China is the largest and most lucrative gaming market on the planet, with an annual value of $29 billion. In 2016, mobile gaming alone accounted for 53% of total gaming revenue – reaching $14.6 billion. China is a mobile-first country with cheap, high performing mobile phones, which creates endless opportunities in the gaming market.…

Stefan Kingham
google adwords spending 2017

Granted, the title might surprise you. Rest assured though, we certainly don’t mean to question the power of Google Adwords!

What we’re really asking is “how much money is Google Adwords making on an annual basis and who’s contributing to that PPC revenue?”

To get straight to the point, revenues generated on Google Adwords accounted for 97% of Google’s overall income in 2015.…

Stefan Kingham
China's Online Video Market banner

China’s digital landscape is vast in more ways than one. Sure, there are over 730 million Chinese internet users and mobile internet users have doubled since 2011, but that’s only the start of it.

On top of the crazy fact that there are as many Chinese internet users as people in Ukraine, China’s digital landscape is extremely competitive and there are no lengths the industry’s main players won’t go to increase their market share and dominate their rivals.…

Raphael
Sensor-Ad-SekkeiStudio

Current State of Mobile Advertisement

The global mobile advertisement is supposed to get close to 100 billion USD in 2016 (eMarketer figures – Global Ad spending).

How can we advertise targeting mobile users in 2015?

Search Engines Pay-Per-Click Ads:

Mobile advertisement is a part of  Pay-Per-Click system (Google Adwords). You even can focus your efforts on mobile impressions (or decrease it).…

Raphael
Mobile Vs PC

Mobile internet usage to overcome traditional desktop

The internet is changing, you can do a lot with a phone in 2015, much more than what you used to do with an oversized and priceless Personal Computer in the 90’.

Microsoft website - Mobile versus Desktop

Microsoft website in 1995 and 20 years later – it has come a long way..

The concept of webdesign apparently even didn’t exist at that time or was  probably far from the priority.…

Raphael
Internet of the future

Since its creation in 2008, Sekkei Studio focus on making beautiful websites and preparing cost-efficient digital strategies for its clients. A few years ago, company CEO were questioning themselves about the benefits of pushing their business online. Nowadays, every kind of entrepreneurs throughout the world could not event think about opening a trading business or a service company without a dedicated web-domain and an official twitter account.…