China’s rapidly developing alcohol and wine market continues to provide exciting opportunities for beers, wines and spirits professionals who are looking for sustainable ways to export their brand to the middle kingdom.
With the Chinese wine market expected to reach a revenue of US$25.929 million in 2021 and a year-on-year CAGR growth of 5.34% between 2021 to 2025, the wine industry in China shows no signs of slowing down.
China’s F&B import market continues to provide exciting opportunities for foreign brands and export professionals as the Chinese consumer preferences for healthy and imported foods gives rise to new developments in China’s e-commerce sector.
As the online market for live seafood, fresh meat, and seasonal fruits and vegetables expands, F&B brands will need to adapt their digital marketing strategies if they want to create meaningful customer relations.
