Ubisoft called on Sekkei Studio for chinese mobile website.
Created in 1986, Ubisoft became the third-largest independent game publisher in the world. The video game company created well-known international products such as Rayman, Assassin’s creed or even Prince of Persia. As a global company, Ubisoft has offices worldwide. Recently, you probably heard about the new game they’ve released : Watch Dog. Ubisoft is a global game publisher, on traditional gaming platform such as PS4 and PC but also mobile phones and tablets.
It’s not the first time Sekkei Studio is chosen as a partner for Ubisoft digital project. Endwar and I’m alive were two project involving Ubisoft into which Sekkei Studio had to handle the digital communication.
Sekkei studio in charge of Ubisoft digital strategy.
Our challenge was to define a consistent digital strategy regarding their new website, (Weibo and Wechat social media coverage) to promote Ubisoft mobile in China. We achieved to reach and even overcome our target, with a 264%-increase of Weibo Fans and a 182%-increase of WeChat Fans.
Ubisoft called on us looking for a solution regarding a brand new-responsive design for their chinese mobile gaming website. At Sekkei Studio, we know that 83% of netizens access the web via mobile devices. The 170M chinese mobile players are those we target with this brand new website.
Brand new website as well as Weibo and Wechat digital coverage.
Sekkei Studio is proud to be chosen as a partner for the creation of Ubisoft Mobile new website dedicated to the mobile gaming division of Ubisoft in China. Of course Sekkei Studio is also in charge of Ubisoft Mobile digital communication on chinese social network platform Weibo and Wechat.