WeChat payment opened to verified Service Accounts
Since March 5th WeChat offers payment services for both online and offline purchases. For online purchases, WeChat payment is opened to all verified service accounts. Customers will now be able to purchase items directly through the App.
The option can be found inside some brands’ accounts and for now it is only available to the Verified ones. WeChat first launched a beta testing version to selected accounts across different industries like McDonald’s, Dianping or 51Buy before opening it to all businesses.
Using the service requires 20,000 yuan deposit plus 6% commission and the application process takes 5 working days. The app is currently not available to overseas users.
One example of the new in-app purchases can be seen in our infographic about the Dianping account: